Cashmere, measured.
Most cashmere is sold with adjectives. Soft. Luxurious. Premium. That language is convenient, because it can’t be challenged.
We chose something harder. We measure. We test. We publish the numbers.
What softness actually means
Fibre diameter is to cashmere what carat is to a diamond. It tells you how fine the hair is and fineness is what your skin feels as softness.
Our cashmere measured 14.6 microns under ISO 137 standards. That places it in the top tier of commercial cashmere — soft enough to feel special, durable enough to wear often.
Why it lasts
Softness alone isn’t the goal. Longevity is.
Our fibres measure 32–34 millimetres. Longer fibres spin into stronger yarn, which means reduced pilling, better shape retention, and a surface that stays smooth over time.
This balance is intentional. Ultra-fine fibres can be delicate. Shorter fibres wear out faster. We chose the middle ground that lasts.
Labels don’t tell the whole story
“100% cashmere” is a label, not a standard. It doesn’t tell you how fine the fibres are, how long they are, or whether anything was tested at all.
So we built our quality around what can be verified. 14.6 microns. 32–34 millimetres. Measured, not imagined.
Made to be worn
Our sweaters are produced in responsible factories that also manufacture for premium global brands. Same standards. Fewer markups.
The result is a sweater you wear often, keep for years, and don’t have to think about.
The sweater you stop thinking about. That’s the point.
